topped Netflix’s streaming charts and proven original animation can still thrive. Beyond the film’s streaming success, however, the production’s soundtrack is also breaking records, with its major single “Golden” now up for awards consideration. This breathtaking popularity on multiple fronts is a clear testament to the growing ubiquity of South Korean entertainment worldwide and signals the country’s cultural spread is only gaining momentum.
For the uninitiated, “KPop Demon Hunters” is an animated musical about a K-pop girl group that hunts demons, as the title suggests. The story focuses on Huntr/x, a girl group enjoying global success while also secretly hunting demons and using their musical abilities to maintain a magical barrier protecting the world. In response, the demon king Gwi-ma (Lee Byung-hun) creates a rival boy band, the Saja Boys, who are disguised demons using their popularity to drain fans’ souls. Leading Huntr/x is Rumi (Arden Cho), who is secretly part-demon and torn over her heritage as she defeats demons through her music. This leads to a musical showdown between Huntr/x and the Saja Boys, with Rumi unveiling a new song capable of breaking Gwi-ma’s soul-draining spell.
This all makes for a delightful bubblegum pop animated adventure, but there are some truly impressive feats “KPop Demon Hunters” has pulled off since its June 2025 release.