“John Wick 5” will bring Keanu back from the dead, with studio Lionsgate keen to keep the franchise’s momentum going after a couple of spin-off missteps, the latest being the Ana de Armas-starring “Ballerina.”
Sadly, the box office returns for “Ballerina” appeared to be a death sentence for the John Wick universe, which only really seems to bring in crowds when the man himself is front and center. With a 76% Rotten Tomatoes score, an A- Cinemascore, and a title that makes no secret of the film being “From the World of John Wick,” “Ballerina” should have done better than $109 million on a $90 million budget. So, why didn’t it? Well, the obvious answer is, again, because John Wick wasn’t the main attraction, and with TV spin-off “The Continental” also falling flat, it seems that audiences only really want to show up for Reeves’ hitman and not much else in this burgeoning cinematic universe.
If you asked Lionsgate execs, however, I’m sure they’d have a few ideas about why “Ballerina” underwhelmed, especially since studio execs have been weighing in with notes ever since the very first “John Wick” debuted in 2014. One studio suggestion in particular remains a sticking point for franchise director Chad Stahelski, who despite shepherding the flagship films to box office success, still remembers being told to shave off some time from his and co-director David Leitch’s inaugural Wick film.